TRP Scam Prediction: The TRP Scam news started in the early October 2020 when the Mumbai Police claimed to have a caught a ‘major racket’ which is fraudulently involved in manipulating Television Ratings Points (TRP) of T.V channels, which included Republic T.V. Other two channels were Box Cinema and Fakt Marathi. These 3 channels were accused of manipulating TRPs.
What is TRP and why it is Important for Channels?
First of all, let’s understand the meaning of TRP. TRP stands for Television Rating Points. It is a density measurement tool which indicates the number of viewers of a particular show. The greater the number of people watching the show, the greater the number of advertisements it attracts. And in-turn the greater profit for the channel.
The TRP is calculated by setting up devices which are called Barometer or People’s meter. These devices are connected to your set top box and are installed in a particular locality (undisclosed) and it monitors the number of shows which is being watched for the number of times.
This data is monitored by BARC (Broadcast Audience Research Council) and is released by them after every 7 days. According to these ratings the rankings of each channel is given, the higher the TRP better is the rank.
TRP Scam Prediction: How was this Scam Unearthed?
The Police Commissioner of Mumbai Police, Param Vir Singh, claimed that they had busted a major racket. Before analyzing the case at hand, it’s important to know few things:
One of the company responsible for installing the Barometer is Hansa Research group. These companies know the exact location of these barometers which are highly confidential. Now, Param Vir Singh claimed that one of the former employee of Hansa Research leaked the exact location of these barometers.
When the news channel got to know the exact location of these barometer, these channels got an opportunity to make some profit out of it. According to Singh, these channel paid as much as Rs 500 per day to the families of these locality to keep particular channels on.
The commissioner also investigated and recorded some families who don’t even understand the English language but were keeping English Channel like Republic on throughout the day.
TRP Scam Prediction: Action Taken By BARC
Following the controversy, BARC paused all the TRP ratings for all the news channel for the next three months. According to BARC, this period would bring rating system to global standards.
For investigation purpose, the CEO of Republic TV, Vikash Khanchandani was arrested on Sunday. Mr. Khanchandani had applied for anticipatory bail on Friday which was due for hearing on Monday. He has been sent to two of police Custody.
TRP Scam Prediction: Will the Republic TV found Guilty?
TRP Scam claimed by the commissioner against 3 channels is quite serious in nature. The commissioner claimed that he possess proofs and witnesses which will directly make the Republic Network guilty.
The people from the locality can be the witnesses who can claim that they were paid for keeping some channels on. If this this turns out to be true then there is a high chance that Republic TV and other network may find difficult to escape from it.
If they are found guilty, they might have to pay a huge amount as fine and the CEO may be under big trouble as much as ending up in jail.
According to the commissioner that the bank account can also be traced from which the money was given to the people of that locality.
But if these proofs fail to prove Republic TV guilty of scam, then Mumbai Police may face a backlash from the viewers of the Republic. The channel can also file a Defamation case against the Mumbai Police and claim some losses which they suffered due to the fake scam.
Author: Akash Bhardwaj